Leadership is often assumed when discussing organizational success, especially in digital transformation. But what many overlook is how weak or missing leadership—what I think of as ‘Leadership by Omission’—can quietly undermine the entire endeavor. In my experience, I’ve witnessed how companies either flourish or flounder based largely on the quality of their leadership. Strong, engaged leaders set the tone, provide direction, and maintain accountability. Conversely, leaders who take a hands-off approach leave a vacuum where silos grow, fiefdoms emerge, and transformation efforts grind to a halt. Let’s dive into why this happens and what companies can do about it.
The Impact of Leadership by Omission
It’s easy to see the symptoms of poor leadership. When there’s no clear strategy, individual business units—under pressure to prove their worth—compete against each other instead of working together. I’ve seen this time and again: each unit starts building its own little kingdom, and suddenly the organization is full of disconnected priorities and internal rivalries. In one business I worked with, the chairman believed he had all the answers and overruled efforts left and right, yet never set a clear direction beyond “make money.” In another case, the CEO left everything to unfold on its own, touting, “the path shall reveal itself.” The result? Shifting fiefdoms and entrenched interests led by “warlords” of their own making. Without an active and guiding force, chaos becomes the default.
Silos: The Natural Outcome of a Leadership Vacuum
When there is no centralized leadership setting a common direction, silos emerge as a natural byproduct. It’s basic organizational survival instinct: if you’re not given a goal to unite around, you create your own. A MIT Sloan article on digital transformation points out that organizational inertia—the instinct to keep doing what’s been working—is a significant hurdle to transformation. Without a unified strategy, teams become inwardly focused, defaulting to what they know instead of what the company as a whole might need. The lack of clear, strategic communication from the top often results in decision-making that benefits individual silos, not the broader company mission.
Leadership as a Lightning Rod
The most disciplined organizations I’ve worked for are the ones where the CEO laid out the top strategies for the year and set clear objectives—the top four or five—that everyone was expected to contribute toward. In turn, each subordinate unit aligned their efforts accordingly. This is where leadership becomes a lightning rod, concentrating energy and focus, sparking progress throughout the company. In the context of digital transformation, only senior leadership can effectively break through the inertia and provide the unified direction needed for success. They need to say, “This is where we are going,” and follow it up with, “This is how we’ll get there, together.” Anything less, and the opportunity for change dwindles.
Open and Abundant Communication: The Real Game Changer
Leadership alone is not enough—communication must be its partner. In any transformation, the need for open, transparent, and abundant communication cannot be overstated. This isn’t just about sending out memos or hosting town halls; it’s about building a shared understanding across every layer of the organization. When the CEO communicates their vision and continuously provides updates, it builds trust and focus. This kind of openness creates a culture where questions are welcomed, and alignment becomes easier to maintain. When the direction is clear and consistently communicated, silos begin to dissolve, and the organization starts moving cohesively toward its goals.
In one company where I observed effective leadership, regular progress reviews and shared objectives were the norm. Every unit understood their role not in isolation but in the broader mission. The CEO’s presence wasn’t just felt—it was seen through deliberate actions, ensuring alignment and accountability. This type of communication serves as a corrective force, recalibrating priorities as needed and keeping everyone engaged with the transformation journey.
The Price of Absence
In contrast, the price of absent leadership—or leadership by omission—is steep. The Adeptia article on digital transformation challenges mentions that outdated systems, siloed decision-making, and an overwhelming IT burden are among the key issues that arise when there is no cohesive push from the top. Leaders who step back entirely, or who attempt to leave things open-ended under the guise of agility, end up causing confusion. In the absence of clear direction, organizations drift, and the path that ‘reveals itself’ is often one riddled with obstacles, inefficiencies, and lost opportunities.
Aligning Energy with Intent
So, how can we change this? It starts with leaders recognizing their role as the custodians of the company’s strategic energy. Leaders need to provide not just the vision but also the structure—the lightning rod—through which energy can be focused and progress can be made. It’s about moving from reactive, piecemeal attempts at modernization to a proactive, well-communicated effort that aligns with a set of shared objectives. Digital transformation is not merely a technological upgrade; it’s an evolution that touches every part of an organization. This kind of evolution demands more than passive oversight—it requires hands-on, engaged leadership.
The Way Forward: Active Leadership and Clear Communication
Digital transformation is hard, not because of the technology itself but because of the need for change within people and processes. Technology changes can be planned, bought, and implemented; getting people to rally behind those changes requires leadership that is both visible and vocal. It requires open and frequent communication, ensuring every individual knows where the organization is headed and why.
The difference between success and stagnation often comes down to the smallest of actions by those at the top. It’s about avoiding the trap of leadership by omission and instead taking an active stance—becoming a visible presence that inspires others to align their actions toward a shared goal. This is how organizations overcome inertia, dissolve silos, and genuinely transform in a digital age.
In the end, leadership isn’t about having all the answers—it’s about creating an environment where everyone knows the questions and has the freedom to pursue the best answers. Only then can transformation be truly realized, turning potential barriers into stepping stones for success.
Cheers!
Suggested reading:
How to overcome obstacles to digital business transformation
How to Overcome Digital Transformation Challenges in 2023