JT Pedersen
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15 Ways You Can Be a Better Speaker

JT Pedersen at Lunch Ann Arbor Marketing

In the past three years, I have spoken with a number of audiences. And I have found the experience to not only be rewarding but surprisingly enjoyable.

15 Lessons Learned, for you.

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How To: Get Your Sales Team Onboard with SaaS

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Your Sales team is where your company’s efforts meet the world. They’re where the rubber meets the road. Your organizations efforts can live, or die, based on the performance of your Sales team. The happier they are, the more positive they feel, the more confident they are in your offerings, the better they sell. And the better revenue flows.

But what if the apple cart gets upset?

This is a challenge currently facing a lot of companies, particularly in the B2B (business-to-business) space. As SaaS offerings become more common-place, traditional software sales models are being upset.

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Who Has the Final Say?

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The product manager drives their products forward. Yet, who really has the final say regarding key decisions?

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You’re a Product Manager and NOT Doing This? Really?

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If you’re not already engaged in social media in relation to your product, why aren’t you? A brief look at an overlooked toolset.

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What I’ve Read Lately: The Anywhere Leader

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If you struggle with how to adjust to keep up with today’s business world, consider grabbing a copy to read. Mike’s work will be worth your time.

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Few Like Rules; Fewer Still Like Corporate Anarchy

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No one likes excessive structure. Yet without defined processes Anarchy reigns. Following is a discussion regarding Workflows.

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What’s Right with this Picture: Refrigerators, Educators, and Partnering?

Early and continuous partnering with educators and students is the best way to continually improve products based on the realities of users. It might even define your continued existence.

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Is Your Product a ‘Refrigerator’?

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If your product/offering is a refrigerator, perhaps you should consider partnering with someone.

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Information Radiators–Which Do You Use?

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Information Radiators. We all use them but it is likely you haven’t consciously stopped to think about them in a while. Which ones do you use? Which work for you? Which could be better?

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What I’ve Read Lately: Enchantment

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If the title bothers you, get over it. Budding entrepreneurs: you need to read it. Enchantment is something important, something largely lost. Something we need more of.