Innovative Business Leadership
Thomas Crapper, you know him, he’s one of your best friends. He’s the the guy that made getting rid of dodgers popular. Well, there’s a modern day dodger that needs flushing.
What’s my beef? The problem with fuel surcharges is that it’s a poor attempt by companies to try removing one of the 4P’s from consideration. They’re trying to fool everyone.
JT reviews “The Price of Everything.” The topics range from a 6 year-old’s perception, to the price of life, price of women, as well as global climate change.
One thing I learned early on in my career is (when providing a ‘solution’) to avoid breaking your solution pricing apart. I’ll just touch on two basic reasons in today’s post.
